Standard Industries Launches GAF Energy to Transform Rooftop Solar Industry
Leverages distribution and contractor network of the world’s largest roofing and waterproofing manufacturer to accelerate installation of residential solar solutions across the U.S.
NEW YORK, NEW YORK, January 15th 2019 Standard Industries, the world’s largest roofing and waterproofing manufacturer, announced the launch of GAF Energy, a new company that aims to revolutionize the adoption of rooftop solar for everyday consumers.
Working in partnership with GAF, a Standard Industries company and the largest roofing and waterproofing manufacturer in North America, GAF Energy will drive scalable adoption of integrated and affordable rooftop solar solutions across GAF’s established distribution network. Customers will benefit from a streamlined, turnkey approach to going solar when selecting GAF Energy, from planning and financing, to installation and permitting with utilities.
“As the largest global player in roofing and waterproofing, we will reshape the way clean solar energy becomes a reality for everyone,” said David Millstone, co-CEO of Standard Industries. “We believe that roofing is real estate and we see a future with energy from every roof. GAF Energy’s offerings will empower people to put their roofs to work with technology that is attractive, accessible and affordable.”
GAF Energy empowers roofing contractors across the U.S. with a comprehensive and economical approach to solar installations, bypassing the high-cost of customer acquisition most pure solar technology companies face today. With dedicated support teams and training for project management, design, permitting and installation of GAF Energy’s integrated solar roofs, local and regional contractors can effectively grow their businesses while meeting demand for more clean and sustainable sources of energy.
“We are best positioned to accelerate the growth of residential solar with over a century of waterproofing experience and the largest network of roofing distributors and contractors in the world. Our team is in the kitchen with the homeowner at the moment a new roof is required: the most perfect time to provide the opportunity to go green. We couldn’t be more excited to have Martin DeBono and a world class team lead the evolution of rooftop solar for years to come,” said David Winter, co-CEO of Standard Industries.
“GAF Energy capitalizes on the historic challenges facing the rooftop solar industry – acquisition and installation costs – and turns them into demonstrable strengths – making it easy for customers to say ‘yes’ to solar rooftops,” said Martin DeBono, President of GAF Energy. “Our product is smart, integrated and economical, and we hope it will mark a fundamental shift in rooftop solar adoption around the world.”
With offices in the San Francisco Bay Area and New York Metro Area, GAF Energy is building a world-class team to generate Energy From Every Roof ™. Learn more about some of the new opportunities at GAF Energy by visiting our careers page, and join us in forging the future of rooftop solar.
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About GAF Energy
GAF Energy is transforming the rooftop solar industry to generate Energy From Every Roof TM. As a Standard Industries company, GAF Energy works in partnership with North America’s largest roofing and waterproofing manufacturer, GAF, offering affordable, integrated and aesthetic rooftop solar options to residential and commercial customers. For more information about GAF Energy, visit www.gaf.energy.
About Standard Industries
Standard Industries is a global industrial company with 15,000 employees in over 80 countries. Our industry leading businesses include GAF, BMI Group, Schiedel, Siplast and SGI. Key related investment businesses include strategic investment firm 40 North and Winter Properties, a real estate investment management and development company. Through R&D, innovation, supply chain enhancement and social impact efforts we are leading the transformation of our industries. Learn more at www.standardindustries.com.
About GAF
Founded in 1886, GAF, a Standard Industries company, is the leading roofing and waterproofing manufacturer in North America. The company’s success is driven by a belief that nothing matters like a roof designed, manufactured and installed to protect what matters most. For more information about GAF, visit www.gaf.com.
GAF Energy Contact:
Hayley Moller, +1 (202)-481-8746
hmoller@gpg.com
Standard Industries Contact:
Clayton McGratty, +1 (212)-821-1604
clayton.mcgratty@standardindustries.com